Dredd
Producer: Alex Garland, Andrew MacDonald, Allon Reich.
The green light for Dredd was in 2009 when DNA films first started to get involved and help produce the film.
Distributor: Dredd was distributed by Entertainment film distributors and Lionsgate entertainment corporation, While they were distributing this film they were under the supervision of the NBC universal television distribution under universal pictures while others are distributed for both cable and broadcast television through lionsgates syndicated vision.
The script writer for Dredd was Alex Garland who also produced the film. He began writing Dredd in 2006 during the post production of sunshine and he finished his first draft while the filming of 28 weeks later. When developing the film he decided to follow closely to the comic book instead of the old movie. He named Peach Tress after a restaurant that he went in. Throughout the movie Garland gave the script to John Wagner, one of the creators of the comic book to revise the dialogue and see if it all fitted together.
The budget for Dredd was $45 million, but it only made $36.5 Million gross at the opening box office, so it made a loss of $8.5 Million even with the good feedback from critics.
The director of Dredd was Pete Travis, and the actors and actresses that stared in it were Karl Urban ( as Dredd) Olivia Thirlby (Judge Anderson) Wood Harris (Kay) Lena Headey ( Madeline "Ma Ma" Madrigal).
The Marketing for Dredd was not very successful as you did not see it non-stop T.V adverts constantly advertising the movie and there was not many billboards or posters scattered around places to get the movie attention. There was no teaser trailer to get people interested and excited just one single long trailer.
Even though the movie made a loss of $8.5 million the overall reception from the critics was a good one, most critics said that the 3D work was visually stunning and a enjoyable film to watch yet it made a loss in the end.
Examples
This, finally, is the Dredd movie comic book readers have been anticipating.
A very entertaining and blood soaked action science fiction flick...
Grim, stylish, relentlessly violent - this is the balls-to-the-wall Dredd movie fans have been waiting for.
The reason for Dredds lack of success in my opinion was the lack of advertising and the lack of a A-list star to attract people to come and see, apart from that i could not see another reason why it did not sell because it had a great reception from the critics.
Dredd won an Golden Trailer award and was nominated for many different catergories such as:
Year | Result | Award | Category/Recipient(s) |
---|---|---|---|
2013 | Won | Golden Trailer | Best Thriller TV Spot |
Nominated | Golden Trailer | Best Action Poster | |
Best Action TV Spot | |||
Best Graphics in a TV Spot | |||
Best Music TV Spot . | |||
Most Original Poster | |||
Most Original TV Spot |
The film was shot digitally and primarily in 3D using RED MX, SI2K and Phantom Flex high-speed cameras. Multiple camera rigs were used. Some 2D elements were converted to 3D in post production.
The tie-ins of Dredd are that it is a remake of a comic books in 1977 and written by john Wagner, There was also merchandise sold from Dredd e.g. action figurines and props from the film such as his helmet or his gun. The original soundtrack was written by Paul Leonard-Morgan.
My Personal opinion for Dredd is that it was a very enjoyable film to watch, i thought that the 3D work was fantastic and the overall use of special effects was great. I thought that Karl Urban played the role of Dredd fantastically but i think if they used an a list star they would have gotten more money than they spent. Overall it was a film that i enjoyed.
You need a lot more detail in terms of the lack of success of the film. This is really important when writing about this film.
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